94
submitted 1 month ago by MicroWave@lemmy.world to c/news@lemmy.world

CNN is cutting 100 positions across the company as it accelerates its push into digital subscription products that reach beyond its shrinking cable TV audience.

In a lengthy Wednesday memo, CNN Chairman and Chief Executive Mark Thompson told employees that the Warner Bros. Discovery-owned unit “will lean more heavily into digital products.” He said CNN.com will offer its first digital subscription product by the end of this year, but did not specify what the new offering will carry.

Thompson, who joined CNN from the New York Times Co. last year, has focused on how to strengthen the news operation’s business while its chief source of revenue, pay TV subscribers, is in steady decline. The network’s prime time TV ratings are down dramatically from the highs reached in 2020.

all 16 comments
sorted by: hot top controversial new old
[-] homesweethomeMrL@lemmy.world 51 points 1 month ago

Well sure the first thing you want to do with a new product launch is to fire a bunch of people. That’s just common sense.

[-] meco03211@lemmy.world 18 points 1 month ago

Might boost quarterly earnings for the first quarter of implementation. It's almost like a pre-enshittification.

[-] circuitfarmer 7 points 1 month ago

MBA = my balls ache

[-] DudeImMacGyver@sh.itjust.works 34 points 1 month ago* (last edited 1 month ago)

I'd be happy if CNN went out of business, same for Fox and all the shitty 24 hour news cycle shit that exists to sell more ads.

[-] RagingSnarkasm@lemmy.world 26 points 1 month ago

Maybe they could start an online streaming service? CNN+ might work as a name for it.

[-] MegaUltraChicken@lemmy.world 6 points 1 month ago

Ooo can I watch Stanley Tucci take a vacation for some reason??

[-] FlyingSquid@lemmy.world 23 points 1 month ago

This will be at least the third time CNN is going to try and fail to make people pay to watch them online.

[-] tal@lemmy.today 10 points 1 month ago* (last edited 1 month ago)

I know that they have video on their site, but honestly, it seems like website-based news really really leverages newspaper strengths more than TV news strengths. Like, I'll hit cnn.com when there's some major national incident happening, but I just promptly flip off whatever streaming video stuff they try to play. I want to use their website more like a newspaper than a cable news channel. I don't care about their famous anchorpeople or their 3d transitions or whatever.

I think that at the end of the day, there are going to be some online subscription news stuff there for the long haul, but I'm a little skeptical that it'll necessarily be the TV news guys that survive, rather than the newspaper guys.

[-] FlyingSquid@lemmy.world 7 points 1 month ago* (last edited 1 month ago)

For a while, I'd say starting really with the 1991 Gulf war but peaking at 9/11, the 24-hour TV news watching fanatic was a prime audience that you knew you could rely on.

But now between internet news and social media, it's basically become a relic.

My father and father-in-law were that prime demographic. They both watched 24-hour TV news constantly. They were both born in 1931. They're both dead now. CNN's audience for this is gone.

[-] son_named_bort@lemmy.world 5 points 1 month ago

I remember the failure that was CNN+ but I don't remember the other attempt.

[-] FlyingSquid@lemmy.world 2 points 1 month ago

I don't remember what they called it (maybe CNN Premium?) but for a while, they put their live video behind a paywall. Then that ended and then they did the CNN+ thing.

[-] circuscritic@lemmy.ca 7 points 1 month ago* (last edited 1 month ago)

I hope they call it CNN Plus Two

[-] NegativeInf@lemmy.world 6 points 1 month ago

Who would subscribe to this trash???

[-] circuscritic@lemmy.ca 6 points 1 month ago* (last edited 1 month ago)

Probably a lot less than even the last time they tried this, back in 2022. But if it lasts longer than a month, then they will have made progress.

this post was submitted on 10 Jul 2024
94 points (93.5% liked)

News

22470 readers
4702 users here now

Welcome to the News community!

Rules:

1. Be civil


Attack the argument, not the person. No racism/sexism/bigotry. Good faith argumentation only. This includes accusing another user of being a bot or paid actor. Trolling is uncivil and is grounds for removal and/or a community ban.


2. All posts should contain a source (url) that is as reliable and unbiased as possible and must only contain one link.


Obvious right or left wing sources will be removed at the mods discretion. We have an actively updated blocklist, which you can see here: https://lemmy.world/post/2246130 if you feel like any website is missing, contact the mods. Supporting links can be added in comments or posted seperately but not to the post body.


3. No bots, spam or self-promotion.


Only approved bots, which follow the guidelines for bots set by the instance, are allowed.


4. Post titles should be the same as the article used as source.


Posts which titles don’t match the source won’t be removed, but the autoMod will notify you, and if your title misrepresents the original article, the post will be deleted. If the site changed their headline, the bot might still contact you, just ignore it, we won’t delete your post.


5. Only recent news is allowed.


Posts must be news from the most recent 30 days.


6. All posts must be news articles.


No opinion pieces, Listicles, editorials or celebrity gossip is allowed. All posts will be judged on a case-by-case basis.


7. No duplicate posts.


If a source you used was already posted by someone else, the autoMod will leave a message. Please remove your post if the autoMod is correct. If the post that matches your post is very old, we refer you to rule 5.


8. Misinformation is prohibited.


Misinformation / propaganda is strictly prohibited. Any comment or post containing or linking to misinformation will be removed. If you feel that your post has been removed in error, credible sources must be provided.


9. No link shorteners.


The auto mod will contact you if a link shortener is detected, please delete your post if they are right.


10. Don't copy entire article in your post body


For copyright reasons, you are not allowed to copy an entire article into your post body. This is an instance wide rule, that is strictly enforced in this community.

founded 1 year ago
MODERATORS