this post was submitted on 24 Mar 2026
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Fuck AI

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cross-posted from: https://lemmy.world/post/44699253

This is clearly a sign that the product failed to draw in enough customers and its viability was overhyped.

Hopefully, it is the start of the AI bubble bursting.

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[–] arcine@jlai.lu 1 points 9 hours ago

Finally ! Whatever one thinks about AI, this is so obviously a bad idea that I cannot believe anyone ever defended it.

[–] Baguette@lemmy.blahaj.zone 62 points 1 day ago (1 children)

I mean you can have negative profit (it's called a loss)

[–] spongebue@lemmy.world 121 points 1 day ago (2 children)

I wasn't expecting good news in the world of AI today, but I'll take it!

Now the question is, which Jenga block is being pulled?

[–] homes@piefed.world 15 points 1 day ago* (last edited 1 day ago)

I know, right? I’m also waiting for the other shoe to drop…

[–] derpgon@programming.dev 7 points 1 day ago

The top one, hopefully. Or hopefully the one holding some AI video services afloat. Either way, no loss.

[–] mrmaplebar@fedia.io 82 points 1 day ago (1 children)

Chime in if you disagreee, but there's really only 2 reasons a company like OpenAI shuts down a core service like Sora:

  • The service is hemorrhaging money to the point of financial unsustainability.
  • The service is not popular enough to drive investor hype as a "loss leader"

We already know that OpenAI is losing money on their generative "AI" products across the board, to the tune of billions of dollars per year, and the economic woes that come from rising hardware prices, oil and gas shortages, and another pointless war in the middle east only make the situation worse for them money-wise.

And so that really just leaves me to conclude that Sora has not maintained the level of popularity and growth needed to impress investors as Q1 comes to a close. Whether it's users, subscriptions, or time, they must have looked at the numbers and really didn't like what they saw.

Hopefully this is the beginning of the end of the ridiculous "AI" bubble, and the start of a new tech sector correction.

[–] dylanmorgan@slrpnk.net 15 points 1 day ago

Por que no los dos?

[–] titanicx@lemmy.zip 1 points 19 hours ago

What's Sora?

[–] artwork@lemmy.world 66 points 1 day ago* (last edited 1 day ago) (2 children)

I am sorry... and I do get that some people stand behind these projects... probably working hard... but...
Thank you... thank you... thank you...

✨🛡 Hurrah! Hurrah! HURRAH! 🛡✨

[–] Buddahriffic@lemmy.world 4 points 21 hours ago

There's a decent chance even those working on it have mixed feelings about it, where the negative is only related to job security. They'd be working close enough with it to know that it's fundamentally flawed and won't likely ever be able to consistently deliver what those putting money into it expect.

Also maybe Disney realized that tech like this will do more to hurt them than help. Like anyone could prompt some gen models to make a movie, and will have more freedom to do so without shareholders and a board.

And there's the whole copyright question, with the current state that I know of possibly resulting in theatres being able to legally "pirate" AI generated movies because there is no copyright.

Unless the AI industry can quickly pivot to something other than LLMs, I see this happening to a bunch of the other LLM-based services until the bubble does pop.

[–] Munkisquisher@lemmy.nz 29 points 1 day ago (1 children)

Not as hard as the artists whose work they stole

[–] artwork@lemmy.world 2 points 1 day ago* (last edited 1 day ago)

Of course, hence not even stated.

Related:
- https://lemmy.world/comment/22807780 (You could have made your edit with ai...)
- https://lemmy.bestiver.se/post/952771 (Turns out Generative AI was a scam...)

[–] ephrin@sh.itjust.works 22 points 1 day ago

My guess is that Disney saw how fucked their finances are and pulled out of the deal. OpenAI killed Sora as a response because without the Disney money they can’t afford to keep it going.

[–] Mwa@thelemmy.club 11 points 1 day ago

Finally some good freaking news.

[–] ugjka@lemmy.ugjka.net 46 points 1 day ago* (last edited 1 day ago) (2 children)

It was speculated each video cost like 5$ to generate, any wonder they are shutting it down when they can no longer see it generate "hype" for OpenAI. Sora was basically costly advertising for OpenAI, that relied on Sora clips going viral

[–] Hackworth@piefed.ca 24 points 1 day ago* (last edited 1 day ago) (2 children)

Cost seems like the most likely explanation. Plus there are risks associated with video that don't necessarily come with text. But this machine runs on debt, and I have a weird feeling about this one. /puts on tinfoil hat. Possibly Disney privately soured on OpenAI, decided they'd rather do it in-house, and threatened a bunch of legal action over IP. Possibly OpenAI needs a bunch of compute for the massive domestic surveillance the Pentagon has probably tasked them with, and this was just the easiest way to get it. Possibly it's yet another marketing stunt, so when they come back with Sora 3, it makes more of a splash. /takes off tinfoil hat. Or they're just shedding dead weight before the IPO.

[–] anton@lemmy.blahaj.zone 18 points 1 day ago

It all runs on debt, but the ai companies are having problems finding new lenders and the enormous cost of video generation shortens the runway.

Disney execs would kill 2% of their audience, individually, with their teeth if they thought it meant they never had to pay an artist again. For my money it’s OpenAI that backed out because they’re not able to deliver on whatever horse shit story they sold Disney about what “AI” can do.

[–] bold_atlas@lemmy.world 9 points 1 day ago* (last edited 1 day ago)

Damn. Makes me wish I had utilized the revolutionary power and i n f i n i t e potential of A . I . more responsibly while I had the chance.

Had I known that it cost Sam $5 a pop I would have spend WAY much more time researching combination of random words to make the most terrifyingly depraved looking shit while cackling like a moronic chuckle fucker.

You really don't know what you have until it's gone....sad.

Edit: Oh wait, it's still up! There's still time for me to to use this incredible technology to create great things to add to humanity's zeitgeist!

[–] rndmdsplyname@lemmy.ca 26 points 1 day ago

love to see it!!! Suno next! Suno next!

[–] HazardousBanjo@lemmy.world 33 points 1 day ago (1 children)

FUCKING LMAO!

All that money invested into AI slop that was surpassed anyway by lesser quality AI slop like Fruit Love Island.

The AI industry cannot not take a fucking L

[–] mushroommunk@lemmy.today 7 points 1 day ago

Wait was fruit love Island not generated with Sora?

[–] warbosstodd@piefed.social 24 points 1 day ago

And nothing of value was lost.

[–] november@piefed.blahaj.zone 2 points 1 day ago

But everyone told me it was here to stay!

[–] Vupware@lemmy.zip 21 points 1 day ago

Is this a harbinger of things to come? I sure fucking hope so. I want OpenAi to be Thanatos^10.

[–] homesweethomeMrL@lemmy.world 14 points 1 day ago

*** shutting down Sora to redirect research into military drone research for the Pentagon.

[–] FlashMobOfOne@lemmy.world 14 points 1 day ago

Hell yeah.

Suck it, Sam Altman.

[–] SoupBrick@pawb.social 11 points 1 day ago

(👁 ͜ʖ👁)

[–] Mothra@mander.xyz 6 points 1 day ago

Maybe I'm a pessimist, but I doubt this is the last we'll see with regards to video generators. They will probably bring the service back under a subscription model or something. As if they would totally scrap all that hard work creating the generator in the first place.

I get everyone is cheering but I can't bring myself to let my guard down. Someone please change my mind and make me see the half of the glass that is full, thanks